• Social Media: How to Engage, Share, and Connect

    Updated to reflect the latest technological innovations—and challenges—Social Media: How to Engage, Share, and Connect will help readers understand and successfully use today’s social media tools. Luttrell’s text offers: – a thorough history of social media and pioneers of the field; – chapters on specific subjects such as photo-sharing, video, crisis communication, ethics, and “sticky social,” among others; – discussions on appropriate use of social media in public relations, where the profession stands today and where it is headed in the future; and – real-world examples ... [Read More]

    • ASIN: 1538110792
    • ASIN: 1538110792
    • ISBN: 1538110792
    • Manufacturer: Rowman & Littlefield Publishers

  • 2000 Social Media Marketing Tricks: The Best Tips, Advice and Practices To Grow Your Business: Facebook, Instagram, YouTube, and More

    THE 2019 EDITION FOR EVERYTHING ON SOCIAL MEDIA MARKETING – FACEBOOK, INSTAGRAM, YOUTUBE AND MORE!If you’re looking to grow your business bigger and faster than you ever imagined possible, using a step-by-step guide on how to utilize social media marketing….THIS BOOK IS FOR YOU!“2000 SOCIAL MEDIA MARKETING TRICKS” is a title of more than just tips and tricks you can apply to social media platforms – it is a DONE WITH YOU guide to ensure your growing success on the current hottest platforms out there – Facebook, Instagram, Youtube, and others!Don’t waste another day wondering wh... [Read More]

    • ASIN: 1730775063
    • ASIN: 1730775063
    • ISBN: 1730775063
    • Manufacturer: Independently published

  • Social Media Marketing Workbook: How to Use Social Media for Business (2019 Fall Updated Edition)

    Updated Fall 2019 Edition of the SOCIAL MEDIA MARKETING book!    Learn Social Media Marketing for business step by step in this new, 2019 book on social media by Jason McDonald. Used in his classes at Stanford Continuing Studies, the Social Media Marketing Workbook has become a beloved classic among small business owners and marketing managers. Why? The reason is that this is one of the best selling social media marketing books, one that lays it out clearly step-by-step. The book begins with content marketing, proceeds through each major platform (such as Facebook, Twitter, LinkedIn, Instagr... [Read More]

    • ASIN: 1539598144
    • ASIN: 1539598144
    • ISBN: 1539598144
    • Brand: CreateSpace Independent Publishing Platform
    • Manufacturer: CreateSpace Independent Publishing Platform

  • Influencer: Building Your Personal Brand in the Age of Social Media

    “I highly advise anyone who has an interest in life online to get this book, sit down, and take notes because you're going to want to hear what Brittany has to say.”  –Iskra Lawrence, Aerie Model and Instagram star (@iskra)   If you’ve ever scrolled through your Instagram feed and thought, I wear clothes, eat avocado toast and like sunsets, why can’t someone pay me to live my best life? this book is for you . . .   Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today—earning more money each year than the... [Read More]

    • ASIN: 0806538856
    • ASIN: 0806538856
    • ISBN: 0806538856
    • Manufacturer: Citadel

  • Freakishly Effective Social Media for Network Marketing: How to Stop Wasting Your Time on Things That Don't Work and Start Doing What Does!

    It’s finally here! In this short and powerful book, network marketing experts Ray and Jessica Higdon teach you proven strategies for marketing and prospecting that allow you to navigate your way through the social media maze and achieve freakishly effective results for your business. Social media has been called the “gold rush” of the 21st Century—a new, unchartered world where people in virtually every industry have found fame and fortune. This includes Network Marketing. The trouble is, as with the gold rush of the mid-1800s, the wild west atmosphere has left a lot of network markete... [Read More]

    • ASIN: 1947814982
    • ASIN: 1947814982
    • ISBN: 1947814982
    • Manufacturer: Success In 100 Pages

  • Social Media Management: Persuasion in Networked Culture

    Social media technologies are not only changing the way we communicate, but also disrupting the business world. Social Media Management: Persuasion in Networked Culture equips readers with a coherent framework and the tools to answer the question: Now what? Based on the author's extensive experience as a social media practitioner, researcher, and educator, this book reveals the formula for social media success today and in the future.FEATURES* Clear and relevant framework: Offers a clear model for developing strategies to maximize the business value of social media* Accessibility: Written is a... [Read More]

    • ASIN: 019029633X
    • ASIN: 019029633X
    • ISBN: 019029633X
    • Manufacturer: Oxford University Press

  • Strategic Corporate Social Responsibility: Sustainable Value Creation

    Strategic Corporate Social Responsibility: Sustainable Value Creation redefines corporate social responsibility (CSR) as being central to the value-creating purpose of the firm. Based on a theory of empowered stakeholders, this bestselling text argues that the ‘responsibility’ of a corporation is to create value, broadly defined. In this new Fourth Edition, author David Chandler explores why some firms are better at CSR and how other firms can improve their CSR efforts.      Keep your course content up-to-date!   Subscribe to David Chandler′s ′CSR Newsletters′ by e-mailing hi... [Read More]

    • ASIN: 1506310990
    • UPC: 001506310990
    • ASIN: 1506310990
    • ISBN: 1506310990
    • Brand: SAGE Publications, Inc
    • Manufacturer: SAGE Publications, Inc

  • Annual Editions: Technologies, Social Media, and Society

    The Annual Editions series is designed to provide convenient inexpensive access to a wide range of current articles from some of the most respected magazines, newspapers and journals published today. Annual Editions are updated on a regular basis through a continuous monitoring of over 300 periodical sources. The articles selected are authored by prominent scholars, researchers, and commentators writing for a general audience. Each Annual Editions volume has a number of features designed to make them especially valuable for classroom use; including a brief overview for each unit, as well as Le... [Read More]

    • ASIN: 1259873439
    • ASIN: 1259873439
    • ISBN: 1259873439
    • Manufacturer: McGraw-Hill Education

  • Social Media Made Me Rich: Here's How it Can do the Same for You

    Have you ever wondered what specific strategies the world's highest-paid Internet entrepreneurs are using to get rich? Are you tired of working forty hours per week at a job you dislike and not getting paid what you're worth? Would you like to learn how to package the knowledge already in your head and put it into high-earning digital products (ebooks, online courses, coaching programs, software, etc.)? Wouldn't it be great to make a bigger impact in the world by helping others and doing what you love?   If you answered yes to any of these questions, read Matthew Loop’s Social Media Made ... [Read More]

    • ASIN: 1630477931
    • ASIN: 1630477931
    • ISBN: 9781630477936
    • Brand: Loop Matthew
    • Manufacturer: Morgan James Publishing

  • Social Media Marketing: The Ultimate Guide to Learn Step-by-Step the Best Social Media Strategies to Boost Your Business (Social Media Marketing 2018, Digital Marketing, Marketing)

    Learn how to leverage the power of Social Media with Social Media Marketing today to help you achieve your business and online marketing goals! For a limited time only, get to own this Amazon top seller for just $19.95! Regularly priced at $29.99. Have you ever asked - - can Social Media Marketing really help my business?- does Social Media Marketing work?- where do I learn Social Media Marketing?… but finding it difficult to get the information you seek in order to grow your business? Have you always wanted to know -- what the best Social Media Marketing Strategies are- how Social Media M... [Read More]

    • ASIN: 1720615810
    • ASIN: 1720615810
    • ISBN: 1720615810
    • Manufacturer: CreateSpace Independent Publishing Platform

  • Corporate Social Responsibility: A Strategic Perspective

    The goal of this project is to detail the core, defining principles of strategic CSR that differentiate it as a concept from the rest of the CSR/sustainability/business ethics field. It is designed to be a provocative piece, but one that solidifies the intellectual framework around an emerging concept--strategic CSR.The foundation for these principles comes from my perspective as a management professor within the business school. As such, it is a pragmatic philosophy, oriented around stakeholder theory, that is designed to persuade business leaders who are skeptical of existing definitions and... [Read More]

    • ASIN: 1606499149
    • ASIN: 1606499149
    • ISBN: 1606499149
    • Manufacturer: Business Expert Press

  • Social Media Marketing Blog Planner (Social Media Marketing Planner)

    Finally a Complete Blogging Planner System that will help you gain clarity and achieve success.It’s not your fault! Life sometimes gets in the way. With so much going on, it is easy to get off track and lose focus. We at Journal Spark totally get it. That is why we developed this year long Blogging business Planner System that will help you regain focus and clarity to get your message out to the world, for your best year ever!This monthly planner is perfect for helping reduce overwhelm by knowing exactly what you should be working on and prompting you to plan wha is next.Just follow our 14 m... [Read More]

    • ASIN: 1796243159
    • ASIN: 1796243159
    • ISBN: 1796243159
    • Manufacturer: Independently published

  • The Business of Media: Corporate Media and the Public Interest (NULL)

    The Second Edition of The Business of Media: Corporate Media and the Public Interest provides students with the critical, yet careful, analysis of the rapidly changing media industry that they need in order to get behind the headlines and understand our increasingly media-saturated society. Authors David Croteau and William Hoynes examine the possible influence media changes are having on society-paying particular attention to the tension between the media industry's insatiable quest for profits and a democratic society's need for a media system that serves the public interest. The Second Edit... [Read More]

    • ASIN: 1412913152
    • ASIN: 1412913152
    • ISBN: 1412913152
    • Brand: Brand: SAGE Publications, Inc
    • Manufacturer: SAGE Publications, Inc

  • Social Media Promotion For Musicians - Second Edition: The Manual For Marketing Yourself, Your Band, And Your Music Online

    Stop the confusion about how to use social media to promote your band, your music, and yourself with the Second Edition of Social Media Promotion For Musicians. This completely revised and updated book reveals a host of online insider tips and techniques that will help you gain more fans and followers, increase your views and streams, and grow your ticket and merch sales. If you’re an artist, band, engineer, producer or songwriter, Social Media Promotion for Musician Second Edition provides the latest techniques and strategies to increase your online presence on all the important platforms m... [Read More]

    • ASIN: 1946837954
    • ASIN: 1946837954
    • ISBN: 1946837954
    • Manufacturer: Bobby Owsinski Media Group

  • One Million Followers: How I Built a Massive Social Following in 30 Days

    Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention.  This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms.  How can you make a significant impact in the digital world and stand out among all the noise?  Digital strategist and “growth hacker” Brendan Kane has the answer a... [Read More]

    • ASIN: 1946885371
    • ASIN: 1946885371
    • ISBN: 1946885371
    • Manufacturer: BenBella Books

  • Social Media im Rahmen der Corporate Communications - eBook

    Studienarbeit aus dem Jahr 2011 im Fachbereich BWL - Marketing, Unternehmenskommunikation, CRM, Marktforschung, Social Media, Note: 2, Universität Kassel (Betriebswirtschaftslehre), Veranstaltung: Corporate Communications, Sprache: Deutsch, Abstract: Aufgrund der zunehmenden Relevanz werde ich mich in der

    • UPC: 920775283

  • Corporate Media and the Threat to Democracy - eBook

    "In this passionate and strikingly lucid essay, Robert McChesney makes clear why all of us should be alarmed about the effects of media mergers on the future of American democracy. This is a must reading

    • UPC: 538447603
    • Rating: 3.0

  • Social Media Marketing 2019: The Best Strategies to Leverage Your Brand and Make Money on Social Media and Become an Influencer in Your Niche - eBook

    Social Media Marketing in 2019Thrоugh the help оf ѕосiаl mеdiа marketing, a new mаrkеting strategy gеаrеd tоwаrdѕ tаррing online сuѕtоmеrѕ, buѕinеѕѕеѕ hаvе leaped from thеir uѕuаl traditional mаrkеting strategies аnd wеlсоmеd thiѕ nеw mаrkеting ѕtrаtеgу

    • UPC: 835795106

  • Social Media Marketing Guide: Best Social Media for Dummies and Professionals - eBook

    Arе уоu ready tо соnnесt with a widеr аudiеnсе? Do you want tо know thе bеѕt wауѕ tо lеvеrаgе social mеdiа fоr уоur business?If you haven't used social mеdiа tо market уоur brand, рrоduсtѕ аnd

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  • Social Media Marketing Tips: Best Media Marketing Strategies To Marketing Success - eBook

    Social media is now an essential marketing tool for businesses and should be the cornerstone of your successful marketing strategy.With an effective social media strategy, you can learn how to find potential customers, turn them

    • UPC: 561291337

  • Recruiting Basics 101 : Timesaving Strategies for Attracting the Best Candidates Quickly and Efficiently Using Social Media

    Finding the perfect candidate to join your organization can be an extremely time-consuming and stressful process. Recruiting in today's job market requires professional expertise, diligence, and tech-savvy utilizing social media.Farshad Asl is a renowned financial

    • UPC: 876642410

  • I Can't Believe You Said That!: My Story about Using My Social Filter...or Not! (Paperback)

    RJ says what he thinks ... no matter how it sounds or makes others feel. It's time RJ starts using a social filter when he speaks. With help from his parents, he learns he doesn't

    • UPC: 53628131

  • Social Media Marketing: The Ultimate Guide to Learn Step-by-Step the Best Social Media Marketing Strategies to Boost Your Business - eBook

    Learn how to leverage the power of Social Media with Social Media Marketing today to help you achieve your business and online marketing goals!*Have you ever asked - *- can Social Media Marketing really help my

    • UPC: 688384146

  • The Triple Bottom Line : How Today's Best-Run Companies Are Achieving Economic, Social and Environmental Success--And How You Can Too

    The classic guide to sustainability strategy and implementation--updated for today's businesses To ensure business success, companies must embrace sustainable management. Firms need to find the overlap between business interests and the interests of society and

    • UPC: 24286694
    • Rating: 3.0

  • Best Practices in Corporate Social Responsibility - eBook

    Master's Thesis from the year 2010 in the subject Business economics - Business Management, Corporate Governance, grade: 1,6, University of applied sciences, Duisburg, course: Strategic Management, language: English, abstract: Companies engaging in CSR do better:

    • UPC: 585113724

  • 13 Proven Social Media Marketing Tips for Small Businesses & Entrepreneurs

    5 Social Media Marketing Tips to Dominate in 2019

    5 Social Media Campaign Examples From Big Brands You Want to Be In 2018