• SEO for Growth in 2019: Strategies to Stay Ahead in the Changing World of Digital Marketing. Rank Well On Google & Maximize ROI. Mobile First Index, AI, Google Snippet, Content & Influencer Marketing

    ★★Receive DOUBLE VALUE on this book. When you purchase the paperback version of this book you get the Kindle version for free!★★In 2019, effective SEO is more important than ever before!Search engines have never been smarter or more efficientNew websites are being created every day, so there’s never been more competition for search engin...

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  • Marketing AI(TM): From Automation to Revenue Performance Marketing

    Not long ago, the entire process of marketing was a human endeavor—driven by countless cases of trial and error as we learned from our human mistakes. The idea of sales automation, of artificial intelligence streamlining the marketing process, seemed like the stuff of science fiction or a far-off dream. But now the digital age is here, and with i...

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  • Get Customers Online: Marketing that Grows Sales, Website Traffic, and Business

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    A real-world introduction to advertising design in today's industry Advertising by Design is the most comprehensive, up-to-date guide to concept generation and design for advertising. Step-by-step instructions and expert discussion guide you through the fundamentals, as you develop the deeper understanding that connects the dots and sparks your cre...

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    This textbook is the first introductory primer on integrated marketing communications. It combines theory and practice to show students of marketing how different aspects of integrated marketing communications (IMC) work together. Setting the scene in which IMC has emerged, the authors explain each component of the promotional mix and go on to ex...

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    * A practical, cost-effective guide to ABC for small to medium companies. * Identifies the key cost related issues in organizations and shows how to develop a cost-flow structure that reflects the organization's cost behavior. * Feature an ongoing case study throughout the book documents the model-building process. * Provides a spreadsheet model bl...

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  • The Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition

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  • Best Marketing Case Studies, Strategies and Campaigns of 2017 - eBook

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    This book is a collection of ten best marketing case studies, strategies and campaigns from 2017. Learn how some of the best brands in the world such as Samsung and Fujitsu overcame specific issues to

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  • Integrated Marketing Campaign - eBook

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    Instagram is a traffic behemoth. There’s really no other way to describe this traffic platform. After all, it has more than one billion active users. Just how active are these users? Well, we’re talking about

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  • Love-Based Online Marketing: Campaigns to Grow a Business You Love and that Loves You Back - eBook

    As an entrepreneur, small business owner, coach, consultant, speaker, author, and/or expert, you know marketing is the lifeblood of growing a successful business. Yet, for so many of us, marketing is also one of our

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  • The Best Digital Marketing Campaigns in the World : Mastering the Art of Customer Engagement

    The authors of "Understanding Digital Marketing" present an overview of the global industry and highlight a selection of the best digital marketing campaigns in the world chosen by a panel of

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  • The Best Integrated Campaigns in The World 2018

    Integrated Marketing Campaigns - An introduction

    Examples of an Integrated Marketing Campaign