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The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand Out From The Crowd
WARNING: Do Not Read This Book If You Hate MoneyTo build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done.In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares. With it you'll be able to map out ... [Read More]
- ASIN: B01B35M3SM
- ASIN: B01B35M3SM
- Brand: Successwise
- Manufacturer: Successwise
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Launch: Using Design Thinking to Boost Creativity and Bring Out the Maker in Every Student
Something happens in students when they define themselves as makers and inventors and creators. They discover powerful skills-problem-solving, critical thinking, and imagination-that will help them shape the world's future ... our future. If that's true, why isn't creativity a priority in more schools today? Educators John Spencer and A.J. Juliani know firsthand the challenges teachers face every day: School can be busy. Materials can be scarce. The creative process can seem confusing. Curriculum requirements can feel limiting. Those challenges too often bully creativity, pushing it to the s... [Read More]
- ASIN: 0996989544
- ASIN: 0996989544
- ISBN: 0996989544
- Brand: Ingramcontent
- Manufacturer: Dave Burgess Consulting, Incorporated
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Everybody Matters: The Extraordinary Power of Caring for Your People Like Family
“Bob Chapman, CEO of the $1.7 billion manufacturing company Barry-Wehmiller, is on a mission to change the way businesses treat their employees.” – Inc. MagazineStarting in 1997, Bob Chapman and Barry-Wehmiller have pioneered a dramatically different approach to leadership that creates off-the-charts morale, loyalty, creativity, and business performance. The company utterly rejects the idea that employees are simply functions, to be moved around, "managed" with carrots and sticks, or discarded at will. Instead, Barry-Wehmiller manifests the reality that every single person matters, just ... [Read More]
- ASIN: 1591847796
- ASIN: 1591847796
- ISBN: 9781591847793
- Brand: Portfolio
- Manufacturer: Portfolio
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Content Chemistry: The Illustrated Handbook for Content Marketing
This edition has been updated to reflect new technology and marketing trends. The result of thousands of conversations about web marketing with hundreds of companies, this handbook is a compilation of the most important and effective lessons and advice about the power of search engine optimization, social media, and email marketing. The first and only comprehensive guide to content marketing, this book explains the social, analytical, and creative aspects of modern marketing that are necessary to succeed on the web. By first covering the theory behind web and content marketing and then detaili... [Read More]
- ASIN: 0988336499
- ASIN: 0988336499
- ISBN: 0988336499
- Manufacturer: Orbit Media Studios, Inc.
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Go in Practice: Includes 70 Techniques
Summary Go in Practice guides you through 70 real-world techniques in key areas like package management, microservice communication, and more. Following a cookbook-style Problem/Solution/Discussion format, this practical handbook builds on the foundational concepts of the Go language and introduces specific strategies you can use in your day-to-day applications. Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications. About the Technology Go may be the perfect systems language. Built with simplicity, concurrency, and modern applications in mi... [Read More]
- ASIN: 1633430073
- ASIN: 1633430073
- ISBN: 1633430073
- Brand: Manning Publications
- Manufacturer: Manning Publications
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Taking the Work Out of Networking: An Introvert's Guide to Making Connections That Count
The former Google executive, editorial director of Twitter and self-described introvert offers networking advice for anyone who has ever cancelled a coffee date due to social anxiety—about how to nurture a vibrant circle of reliable contacts without leaving your comfort zone.Networking has garnered a reputation as a sort of necessary evil in the modern business world. Some do relish the opportunity to boldly work the room, introduce themselves to strangers, and find common career ground—but for many others, the experience is often awkward, or even terrifying. The common networking advice f... [Read More]
- ASIN: 1501199277
- ASIN: 1501199277
- ISBN: 1501199277
- Brand: Gallery Books
- Manufacturer: Gallery Books
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Friend of a Friend . . .: Understanding the Hidden Networks That Can Transform Your Life and Your Career
What if all the advice we’ve heard about networking is wrong? What if the best way to grow your network isn’t by introducing yourself to strangers at cocktail parties, handing out business cards, or signing up for the latest online tool, but by developing a better understanding of the existing network that’s already around you? We know that it’s essential to reach out and build a network. But did you know that it’s actually your distant or former contacts who will be the most helpful to you? Or that many of our best efforts at meeting new people simply serve up the same o... [Read More]
- ASIN: 0544971264
- ASIN: 0544971264
- ISBN: 0544971264
- Brand: Houghton Mifflin Harcourt
- Manufacturer: Houghton Mifflin Harcourt
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Capture Your Style: Transform Your Instagram Photos, Showcase Your Life, and Build the Ultimate Platform
New York Times BestsellerFrom Instagram star Aimee Song, creator of the popular fashion blog Song of Style, comes the very first how-to Instagram guide, breaking down the essentials to taking gorgeous photos and building your brand and following. With over three million Instagram fans, Aimee Song knows a thing or two about taking the perfect Instagram photo. And Instagram is so much more than a platform for pretty pictures. It’s the fastest-growing social media network with an engaged community, a major marketing tool for brands, a place where Beyoncé drops her albums, and a hub where pr... [Read More]
- ASIN: 1419722158
- ASIN: 1419722158
- ISBN: 9781419722158
- Brand: Song Aimee
- Manufacturer: Harry N. Abrams
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SEO Fitness Workbook: The Seven Steps to Search Engine Optimization Success on Google (2019 Updated Edition)
Learn SEO in Plain English - Step by Step!2019 Updated EditionBuy the Workbook Used at Stanford Continuing Studies to Teach Search Engine Optimization Read the Reviews - compare the REAL REVIEWS of this book to the REVIEWS (?) of other booksOptimize your Website - learn ON PAGE SEO tactics to build an SEO-FRIENDLY WEBSITE.Learn Link-building - master the art of getting inbound links, blog mentions, and social authority.Watch Videos - view step-by-step companion VIDEOS that SHOW you how to do SEO.Use the Worksheets - download WORKSHEETS that guide you step-by-step to search engine optimization ... [Read More]
- ASIN: 1540537692
- ASIN: 1540537692
- ISBN: 1540537692
- Brand: Unknown
- Manufacturer: CreateSpace Independent Publishing Platform
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RFID Essentials (Theory in Practice (O'Reilly))
Radio Frequency Identification (RFID) or Near Field Communication (NFC) are rapidly changing the way businesses track inventory and assets. From Wal-Mart and Tesco to the U.S. Department of Defense, early efforts are already showing benefits, but software, integration, and data processing for RFID still present a challenge. If you are a developer or an architect charged with developing an RFID system, this book is for you. Drawing on extensive experience, Bill Glover and Himanshu Bhatt provide you with essential information on this emerging technology. With the knowledge you gain in these pag... [Read More]
- ASIN: 0596009445
- UPC: 636920009443
- ASIN: 0596009445
- ISBN: 9780596009441
- Brand: imusti
- Manufacturer: O'Reilly Media
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The Seventh Sense: Power, Fortune, and Survival in the Age of Networks
NEW YORK TIMES BESTSELLERWASHINGTON POST BESTSELLERWinner of the getAbstract 17th International Book Award"The Seventh Sense is a concept every businessman, diplomat, or student should aspire to master--a powerful idea, backed by stories and figures that will be impossible to forget." -- Walter Isaacson, author of Steve Jobs and Leonardo da VinciEndless terror. Refugee waves. An unfixable global economy. Surprising election results. New billion-dollar fortunes. Miracle medical advances. What if they were all connected? What if you could understand why? The Seventh Sense is the story of what al... [Read More]
- ASIN: B015ERLVBA
- ASIN: B015ERLVBA
- Manufacturer: Little, Brown and Company
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The Evolution of Everything: How New Ideas Emerge
The New York Times bestselling author of The Rational Optimist and Genome returns with a fascinating, brilliant argument for evolution that definitively dispels a dangerous, widespread myth: that we can command and control our world.The Evolution of Everything is about bottom-up order and its enemy, the top-down twitch—the endless fascination human beings have for design rather than evolution, for direction rather than emergence. Drawing on anecdotes from science, economics, history, politics and philosophy, Matt Ridley’s wide-ranging, highly opinionated opus demolishes conventional assump... [Read More]
- ASIN: 0062296000
- ASIN: 0062296000
- ISBN: 0062296000
- Brand: HarperCollins
- Manufacturer: Harper
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Collaborate or Perish!: Reaching Across Boundaries in a Networked World
In Collaborate or Perish! former Los Angeles police chief and New York police commissioner William Bratton and Harvard Kennedy School’s Zachary Tumin lay out a field-tested playbook for collaborating across the boundaries of our networked world. Today, when everyone is connected, collaboration is the game changer. Agencies and firms, citizens and groups who can collaborate, Bratton and Tumin argue, will thrive in the networked world; those who can’t are doomed to perish.No one today is better known around the world for his ability to get citizens, governments, and industries working togeth... [Read More]
- ASIN: 0307592391
- ASIN: 0307592391
- ISBN: 0307592391
- Manufacturer: Crown Business
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Pixels and Place: Connecting Human Experience Across Physical and Digital Spaces
The distinction between "online" and "offline," between "digital" and "physical," once seemingly unambiguous, has begun to blur thanks to the ubiquity of smartphones and personal location data, ad and experience targeting, connected devices, wearable technology, the Internet of Things, and additive capabilities like 3-D printing. The biggest business opportunities for innovative experiences, according to digital marketing expert and "tech humanist" Kate O'Neill, will come from blending the physical and digital worlds intentionally to create a meaningful and integrated human experience. And to ... [Read More]
- ASIN: B01GJSKFY2
- ASIN: B01GJSKFY2
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JSP Examples and Best Practices
Patzer takes the basics of JavaServer Pages (JSP) and then applies sound architectural principles and design patterns to give JSP developers the tools they need to build scalable enterprise applications using JSP. The book includes
- UPC: 28822602
Social Media, Why Linkedin, Twitter & Instagram Matter to Designers
How to Make a Beautiful Landing Page That Converts | 5 Tips for Optimizing Your Website (2018)
System Design: How to design Twitter? Interview question at Facebook, Google, Microsoft
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