Evolve to a user-centered product development philosophy Deliver superior products and escalate your market share by employing real-world user experience success strategies from global corporations. Featuring in-depth case studies from Yahoo!, Siemens, SAP, Haier, Intuit, Tencent, and more, UX Best Practices: How to Achieve More Impact with User Experience offers proven methods for instituting user-centered design in industrial environments. Discover how to integrate user experience activities into product development processes for investment and consumer goods in different regions, reduce pro... [Read More]
New York Times bestseller! The long-awaited book by the founder of the enormously popular Bullet Journal® planner, journal, calendar, and all-around organizational system.For years Ryder Carroll tried countless organizing systems, online and off, but none of them fit the way his mind worked. Out of sheer necessity, he developed a method called the Bullet Journal that helped him become consistently focused and effective. When he started sharing his system with friends who faced similar challenges, it went viral. Just a few years later, to his astonishment, Bullet Journaling is a global movemen... [Read More]
Every designer has had to justify designs to non-designers, yet most lack the ability to explain themselves in a way that is compelling and fosters agreement. The ability to effectively articulate design decisions is critical to the success of a project, because the most articulate person often wins. This practical book provides principles, tactics, and actionable methods for talking about designs with executives, managers, developers, marketers, and other stakeholders who have influence over the project with the goal of winning them over and creating the best user experience.
For those who believe that there must be a more agile and efficient way for people to get things done, here is a brilliantly discursive, thought-provoking book about the leadership and management process that is changing the way we live. In the future, historians may look back on human progress and draw a sharp line designating “before Scrum” and “after Scrum.” Scrum is that ground-breaking. It already drives most of the world’s top technology companies. And now it’s starting to spread to every domain where leaders wrestle with complex projects. If you’ve ever been startled... [Read More]
If you’ve ever spent hours renaming files or updating hundreds of spreadsheet cells, you know how tedious tasks like these can be. But what if you could have your computer do them for you?In Automate the Boring Stuff with Python, you’ll learn how to use Python to write programs that do in minutes what would take you hours to do by hand—no prior programming experience required. Once you’ve mastered the basics of programming, you’ll create Python programs that effortlessly perform useful and impressive feats of automation to:–Search for text in a file or across multiple files–Creat... [Read More]
The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to succe... [Read More]
The leading text for students and practicing therapists who want to learn the fundamentals of cognitive behavior therapy (CBT), this book is eminently practical and authoritative. In a highly accessible, step-by-step style, master clinician Judith S. Beck demonstrates how to engage patients, develop a sound case conceptualization, plan treatment, and structure sessions effectively. Core cognitive, behavioral, and experiential techniques are explicated and strategies are presented for troubleshooting difficulties and preventing relapse. An extended case example and many vignettes and transcript... [Read More]
Writing copy that sells without seeming “salesy” can be tough, but is an essential business skill. How To Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash – including copywriters, freelancers, and entrepreneurs. Inside, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail. You'll also discover: The universal hidden structure behind all persuasive copy. How to avoid the most common copywriting mistakes. A simple... [Read More]
ATI TEAS Study Manual, Sixth Edition Revised is the official TEAS preparation guide to prepare you for health care education success. The ATI TEAS Study Manual, Sixth Edition features: - Instructional material for each of the four content areas: Reading, Mathematics, Science, and English and Language Usage - Practice problems and examples with explanatory answer key - Key terms defined throughout the guide - Preparation strategies to pass the TEAS
Take word learning to the next level in your classroom Hungry for lively and engaging ways to augment word study? This hands-on guide to word study instruction connects research with experience to make word learning jubilant and fun. With the goal of instilling curiosity and a self-starting attitude in students, Word Study That Sticks delivers challenging, discovery-based instructional practices that support all learners in any subject area. Lesson ideas, routines, key practices, and special advice for beginning teachers make word study instruction accessible for educators working at every ex... [Read More]
Finally a go-to guide to creating and publishing the kind of content that will make your business thrive. Everybody Writes is a go-to guide to attracting and retaining customers through stellar online communication, because in our content-driven world, every one of us is, in fact, a writer. If you have a web site, you are a publisher. If you are on social media, you are in marketing. And that means that we are all relying on our words to carry our marketing messages. We are all writers. Yeah, but who cares about writing anymore? In a time-challenged world dominated by short and snappy, by clic... [Read More]
NEW YORK TIMES BESTSELLER WALL STREET JOURNAL BESTSELLER “Sprint offers a transformative formula for testing ideas that works whether you’re at a startup or a large organization. Within five days, you’ll move from idea to prototype to decision, saving you and your team countless hours and countless dollars. A must read for entrepreneurs of all stripes.” —Eric Ries, author of The Lean Startup From three partners at Google Ventures, a unique five-day process for solving tough problems, proven at more than a hundred companies.Entrepreneurs and leaders face big questions every day: What�... [Read More]
LinkedIn is an untapped goldmine of leads… but few people understand how to convert those leads into clients. The sad fact is, there are very few who are using LinkedIn to build meaningful connections that translate into measurable sales results. Forget the old sales and marketing gimmicks. In this eye-opening book, Melonie Dodaro explains how to master social selling on LinkedIn to generate B2B leads and clients. LinkedIn Unlocked is a social selling roadmap that will help you generate a consistent flow of quality leads.You’ll learn:•How to turn your LinkedIn profile into a client attra... [Read More]
Get a comprehensive, in-depth introduction to the core Python language with this hands-on book. Based on author Mark Lutz’s popular training course, this updated fifth edition will help you quickly write efficient, high-quality code with Python. It’s an ideal way to begin, whether you’re new to programming or a professional developer versed in other languages.Complete with quizzes, exercises, and helpful illustrations, this easy-to-follow, self-paced tutorial gets you started with both Python 2.7 and 3.3— the latest releases in the 3.X and 2.X lines—plus all other releases in common ... [Read More]
"Talking to people about your designs might seem like a basic skill, but it can be difficult to do efficiently and well. And, in many cases, how you communicate about your work with stakeholders, clients,
Evolve to a user-centered product development philosophyDeliver superior products and escalate your market share by employing real-world user experience success strategies from global corporations. Featuring in-depth case studies from Yahoo!, Siemens, SAP, Haier, Intuit, Tencent,
The creation and implementation of a Program Management Office (PMO) is one of the most challenging roles a leader can undertake. To succeed, you need a thorough and workable understanding of project management, targeted leadership
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