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The Hitchhiker's Guide to Python: Best Practices for Development
The Hitchhiker's Guide to Python takes the journeyman Pythonista to true expertise. More than any other language, Python was created with the philosophy of simplicity and parsimony. Now 25 years old, Python has become the primary or secondary language (after SQL) for many business users. With popularity comes diversity—and possibly dilution.This guide, collaboratively written by over a hundred members of the Python community, describes best practices currently used by package and application developers. Unlike other books for this audience, The Hitchhiker’s Guide is light on reusable code ... [Read More]
- ASIN: 1491933178
- ASIN: 1491933178
- ISBN: 1491933178
- Brand: O Reilly Media
- Manufacturer: O'Reilly Media
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Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity
Adeptly address today’s business challenges with this powerful new book from web analytics thought leader Avinash Kaushik. Web Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns, achieving optimal success by leveraging experimentation, and employing tactics for truly listening to your customers. The book will help your organization become more data driven... [Read More]
- ASIN: 0470529393
- UPC: 884257548214
- ASIN: 0470529393
- ISBN: 0470529393
- Brand: Sybex
- Manufacturer: Sybex
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Big Data: Principles and best practices of scalable realtime data systems
SummaryBig Data teaches you to build big data systems using an architecture that takes advantage of clustered hardware along with new tools designed specifically to capture and analyze web-scale data. It describes a scalable, easy-to-understand approach to big data systems that can be built and run by a small team. Following a realistic example, this book guides readers through the theory of big data systems, how to implement them in practice, and how to deploy and operate them once they're built.Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Pub... [Read More]
- ASIN: 1617290343
- ASIN: 1617290343
- ISBN: 1617290343
- Brand: Manning Publications
- Manufacturer: Manning Publications
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SAP Business Analytics: A Best Practices Guide for Implementing Business Analytics Using SAP
Focus on SAP business analytics business gains, key features, and implementation. The book includes example implementations of SAP business analytics, the challenges faced, and the solutions implemented. SAP Business Analytics explains both the strategy and technical implementation for gathering and analyzing all the information pertaining to an organization.Key features of the book are:A 360-degree view of an organization’s data and the methods to gather and analyze that dataThe strategies that need to be in place to gather relevant data from disparate systemsDetails about the SAP business ... [Read More]
- ASIN: 148421384X
- ASIN: 148421384X
- ISBN: 148421384X
- Manufacturer: Apress
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Practical Web Scraping for Data Science: Best Practices and Examples with Python
This book provides a complete and modern guide to web scraping, using Python as the programming language, without glossing over important details or best practices. Written with a data science audience in mind, the book explores both scraping and the larger context of web technologies in which it operates, to ensure full understanding. The authors recommend web scraping as a powerful tool for any data scientist’s arsenal, as many data science projects start by obtaining an appropriate data set.Starting with a brief overview on scraping and real-life use cases, the authors explore the core co... [Read More]
- ASIN: 1484235819
- ASIN: 1484235819
- ISBN: 1484235819
- Manufacturer: Apress
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Data Science for Business: What You Need to Know about Data Mining and Data-Analytic Thinking
Written by renowned data science experts Foster Provost and Tom Fawcett, Data Science for Business introduces the fundamental principles of data science, and walks you through the "data-analytic thinking" necessary for extracting useful knowledge and business value from the data you collect. This guide also helps you understand the many data-mining techniques in use today.Based on an MBA course Provost has taught at New York University over the past ten years, Data Science for Business provides examples of real-world business problems to illustrate these principles. You’ll not only learn how... [Read More]
- ASIN: 1449361323
- ASIN: 1449361323
- ISBN: 1449361323
- Brand: imusti
- Manufacturer: O'Reilly Media
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Yahoo! Web Analytics: Tracking, Reporting, and Analyzing for Data-Driven Insights
Yahoo! Web Analytics teaches readers how to collect data, report on that data, and derive useful insights using Yahoo!’s free Web analytics tool . This detailed resource from Yahoo!’s Director of Data Insights discusses the why of Web analytics as well as the how while revealing secrets and tricks not documented elsewhere. The thorough book also offers step-by-step instructions and advanced techniques on everything from using data collection groupings to creating compelling data visualizations. It’s a must-read for all analytics professionals and those who want to be.
- ASIN: 0470424249
- ASIN: 0470424249
- ISBN: 0470424249
- Manufacturer: Sybex
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Storytelling with Data: A Data Visualization Guide for Business Professionals
Don't simply show your data—tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples—ready for immediate application to your next graph or presentation. Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it ... [Read More]
- ASIN: 1119002257
- ASIN: 1119002257
- ISBN: 1119002257
- Manufacturer: Wiley
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Google Analytics Integrations
Get a complete view of your customers and make your marketing analysis more meaningful How well do you really know your customers? Find out with the help of expert author Daniel Waisberg and Google Analytics Integrations. This unique guide takes you well beyond the basics of using Google Analytics to track metrics, showing you how to transform this simple data collection tool into a powerful, central marketing analysis platform for your organization. You’ll learn how Google AdWords, AdSense, CRMs, and other data sources can be used together to deliver actionable insights about your customers... [Read More]
- ASIN: 1119053064
- ASIN: 1119053064
- ISBN: 1119053064
- Brand: imusti
- Manufacturer: Sybex
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Marketing Automation and Online Marketing: Automate Your Business through Marketing Best Practices such as Email Marketing and Search Engine Optimization
If you're looking to automate some or all of your business tasks over the next year, then read below.Marketing automation has revolutionized the way business firms carry out their marketing efforts. This has resulted in lower marketing costs, lean and efficient marketing team, higher return-on-investment (ROI) on marketing effort and higher revenue streams. Yet, these and many other benefits seem to be a preserve of the few well-informed large enterprises. Many small and medium-sized enterprises shy away from marketing automation either due to lack of awareness or failure to understand how it ... [Read More]
- ASIN: 1980796750
- ASIN: 1980796750
- ISBN: 1980796750
- Manufacturer: Independently published
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WordPress SEO Success: Search Engine Optimization for Your WordPress Website or Blog
WordPress® SEO Success Search Engine Optimization for Your WordPress Website or Blog Hands-on, up-to-the-minute SEO techniques specifically for WordPress users! WordPress gives you amazingly powerful SEO tools: this hands-on guide will help you make the most of them! Written specifically for WordPress users, this guide covers all you need: built-in WordPress capabilities, third-party plugins, well-integrated web resources, and more. Whether you manage a large-scale site or a personal blog, Jacob Aull will help you integrate SEO into all you do, from strategy through optimization of ... [Read More]
- ASIN: 0789752883
- ASIN: 0789752883
- ISBN: 0789752883
- Manufacturer: Que Publishing
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Email Marketing Rules: Checklists, Frameworks, and 150 Best Practices for Business Success
Email marketing’s power is matched only by how incredibly misunderstood it is.Email Marketing Rules demystifies this vital channel, taking you step by step through 150 best practices, providing extensive tactical checklists, and giving you strategic frameworks for long-term success.Updated and greatly expanded, the 3rd Edition of Email Marketing Rules will help you…Set the right program goals by understanding “deep metrics” and properly interpreting campaign, channel, and subscriber metricsBuild high-performance lists by identifying valuable subscriber acquisition sources, using approp... [Read More]
- ASIN: B072C5HGTG
- ASIN: B072C5HGTG
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The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand Out From The Crowd
WARNING: Do Not Read This Book If You Hate MoneyTo build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done.In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares. With it you'll be able to map out ... [Read More]
- ASIN: B01B35M3SM
- ASIN: B01B35M3SM
- Brand: Successwise
- Manufacturer: Successwise
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Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success
The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond. It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level recruiters, Facebook was MySpace’s sorry step-brother, and Uber was a scrappy upstart that didn’t stand a chance against the Goliath that was New York City Yellow Cabs. So how did these compa... [Read More]
- ASIN: 045149721X
- ASIN: 045149721X
- ISBN: 045149721X
- Brand: CROWN BUSINESS
- Manufacturer: Currency
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SEO Made Easy: Everything You Need to Know About SEO and Nothing More
Today’s SEO Secrets in Plain English: What to Know, What to Do, How to Win! This book is a revised and updated version of the acclaimed Outsmarting Google: SEO Secrets to Winning New Business by Evan Bailyn How do people find you? They search. Simple, right? So, why does Search Engine Optimization seem so complicated? Search engines and consultants love it that way. If you don’t understand SEO, you’ll pay big bucks for a job you could easily do yourself…if you read SEO Made Easy ! Evan Bailyn has spent his days uncovering secret search engine rules and finding new ways to outsmart ... [Read More]
- ASIN: 0789751232
- ASIN: 0789751232
- ISBN: 0789751232
- Manufacturer: Que Publishing
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Web Content Management : Systems, Features, and Best Practices
"Looking to select a web content management system (CMS), but confused about the promises, terminology, and buzzwords? Do you want to understand content management without having to dive into the underlying programming? This book provides
- UPC: 44979023
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Even Faster Web Sites : Performance Best Practices for Web Developers
As an important follow-up to O'Reilly's bestselling "High Performance Web Sites," this second edition offers additional rules for speeding up Web page loading and
- UPC: 10898275
- Rating: 5.0
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GWT Best Practices II - eBook
Im zweiten Teil der shortcut-Serie zu GWT Best Practices geht es zunächst um die Verwendung des GWT zur Implementierung von RWD, das aufgrund der zunehmenden Device-Divergenz für eine moderne und professionelle Internetpräsenz notwendig erscheint. Zudem
- UPC: 839795793
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National Defense Intelligence College Paper: Bringing Intelligence About - Practitioners Reflect on Best Practices - CIA Analysis, Analytical Tradecraft, Process Management - eBook
This unique and informative paper was produced by the National Intelligence University / National Defense Intelligence College. Topics and subjects include: CIA analysis, internet and electronic media, analytical tradecraft, process management, U.S. Coast Guard, DIA,
- UPC: 533192614
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SEO Principles 2015: The Best Practice Guide for Individuals and Small Business Owners on a Time Crunch - eBook
SEO Principles 2015 is a hands on guide for individuals and small businesses that dont have the time to learn all the ins and outs of search engine optimization. This guide will take you through
- UPC: 761812917
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GWT Best Practices I - eBook
Für die Kommunikation zwischen Server und Client verwendet Google Web Toolkit (GWT) asynchrone Requests, um diese geht es im ersten Kapitel des shortcuts. In Webapplikationen werden komplexe Sachverhalte abgebildet, was sehr aufwendig sein kann. Doch
- UPC: 189779000
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IT Technical best practices: How to Reduce Agile cycle time with reusable code? - eBook
In many Agile transformation sessions the Agile practitioners or savvy’s discuss more on the process related activities rather than elaborating on the technical or software engineering process steps to reduce the cycle time. At the
- UPC: 225671033
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Business Analyst's Mentor Book : With Best Practice Business Analysis Techniques and Software Requirements Management Tips
Business Analyst's Mentor Book includes tips and best practices in a broad range of topics like: Business analysis techniques and tools Agile and waterfall methodologies Scope management Change request management Conflict management Use cases UML
- UPC: 39388197
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UX Design and Usability Mentor Book : With Best Practice Business Analysis and User Interface Design Tips and Techniques
UX Design and Usability Mentor Book: With Best Practice Business Analysis and User Interface Design Tips and
- UPC: 53665241
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High Performance Mobile Web : Best Practices for Optimizing Mobile Web Apps
Optimize the performance of your mobile websites and webapps to the extreme. With this hands-on book, veteran mobile and web developer Maximiliano Firtman demonstrates which aspects of your site or app slow down the users
- UPC: 44879379
Web Analytics - Best Practices
Web Analytics for Beginners - Presented by Bluehost
Digital Analytics Fundamentals | Web Analytics For Beginners | Digital Marketing | Simplilearn
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