Best Creative Advertising Campaigns - April 2024

Creative Advertising: Ideas and Techniques from the World's Best Campaigns

Highlighted by more than five hundred full-color illustrations, this entertaining and informative overview of international advertising celebrates some of the most original and effective ad campaigns--and the creative processes behind them--developed for a wide range of media over the last few years.

• ASIN: 0500510741
• ASIN: 0500510741
• ISBN: 0500510741
• Manufacturer: Thames & Hudson

Creative Strategy and the Business of Design

“Douglas wears a lot of hats–all stylish and functional. There’s a huge disconnect happening right now in the industry and Douglas’s book is a means to bridging that gap.” —The Huffington Post The Business Skills Every Creative Needs!Remaining relevant as a creative professional takes more than creativity--you need to understand the language of business. The problem is that design school doesn't teach the strategic language that is now essential to getting your job done. Creative Strategy and the Business of Design fills that void and teaches left-brain business skills to right-bra... [Read More]

• ASIN: 1440341559
• UPC: 035313663758
• ASIN: 1440341559
• ISBN: 9781440341557
• Brand: HOW Books
• Manufacturer: HOW Books

Where the Suckers Moon: The Life and Death of an Advertising Campaign

"For all the right reasons." "Cars that can." "What to Drive." "The perfect Car for an Imperfect World." Only one of these slogans would be chosen by Subaru of America to sell its cars in the recession year of 1991. As six advertising agencies scrambled for the account and the winner tried to churn out the Big Idea that would install Subaru in the collective national unconscious, Randall Rothenberg was there, observing every nuance of the chaos, comedy, creativity, and egotism that made up an ad campaign. One can read Rothenberg's book as the behind-the-scenes chronicle of the brief and very ... [Read More]

• ASIN: 0679740422
• ASIN: 0679740422
• ISBN: 0679740422
• Manufacturer: Vintage

Creative Advertising: Ideas and Techniques from the World's Best Campaigns

What makes an advertisement memorable? Creative Advertising unravels the creative process behind some of the most original and effective campaigns of recent years. Mario Pricken showcases over two hundred examples of international advertising from a wide range of media including magazines, billboards, television, movies, and the Internet. Each chapter highlights different practical methods for creating innovative and unforgettable advertisements, from finding the elusive "big idea" to reworking classic techniques. The selection covers award-winning work from some of the biggest and most influe... [Read More]

• ASIN: 0500284768
• ASIN: 0500284768
• ISBN: 9780500284766
• Manufacturer: Thames & Hudson

Creative Strategies: Idea Management for Marketing, Advertising, Media and Design

Key creative strategies behind the world’s greatest campaigns for anyone working in advertising, marketing, design, and communication. Advertising concepts and ideas are an endlessly renewable resource, but they need careful nurturing in order to reach their full potential. However, with the right approach to creativity, any ad agency or marketing department can become an idea factory that produces great work, time and time again. This book showcases 230 campaigns from all over the world, ranging from print ads and product designs to virals and installations. Mario Pricken identifies the key... [Read More]

• ASIN: 0500515409
• ASIN: 0500515409
• ISBN: 0500515409
• Manufacturer: Thames & Hudson

Advertising by Design: Generating and Designing Creative Ideas Across Media

A real-world introduction to advertising design in today's industry Advertising by Design is the most comprehensive, up-to-date guide to concept generation and design for advertising. Step-by-step instructions and expert discussion guide you through the fundamentals, as you develop the deeper understanding that connects the dots and sparks your creativity. Interviews with leading creative directors provide a glimpse into the real-world idea generation process, and case studies of successful ads allow you to dissect both the process and result to discover the keys to effective advertising. This... [Read More]

• ASIN: 1118971051
• ASIN: 1118971051
• ISBN: 1118971051
• Manufacturer: Wiley

The One Show, Vol. 26: Advertising's Best Print, Design, Radio & TV

Great advertising and design can make the world stop and think. It can make people listen. And, sometimes it can even change a personÆs life. One Show Annual celebrates all of the qualities that go into making a successful ad campaign or design. Considered by many to be the benchmark in advertising annuals, this yearÆs edition features the very best work from around the world from the 2004 One Show and One Show Design contests. In these pages there are more than 1,500 four-color images from the finalists and winning entries, insider perspectives from the Gold Pencil winners, a spotlight on t... [Read More]

• ASIN: 0929837231
• ASIN: 0929837231
• ISBN: 0929837231
• Brand: Brand: Rockport Publishers
• Manufacturer: Rockport Publishers

The Advertising Concept Book: Think Now, Design Later (Third)

The classic guide to creative ideas, strategies, and campaigns in advertising, now in a revised and updated third editionIn creative advertising, no amount of glossy presentation will improve a bad idea. That’s why this book is dedicated to the first and most important lesson: concept.Structured to provide both a complete course on advertising and a quick reference on specific industry topics, it covers every aspect of the business, from how to write copy and learn the creative process to how agencies work and the different strategies used for all types of media. This edition has been update... [Read More]

• ASIN: B01IU5UY9S
• ASIN: B01IU5UY9S
• Manufacturer: Thames & Hudson

Ultimate Guide to Facebook Advertising: How to Access 1 Billion Potential Customers in 10 Minutes (Ultimate Series)

NEW CUSTOMERS ARE WAITING...FIND THEM ON FACEBOOKFacebook makes it easy for businesses like yours to share photos, videos, and posts to reach, engage, and sell to more than 1 billion active users. Advertising expert Perry Marshall is joined by co-authors Keith Krance and Thomas Meloche as he walks you through Facebook Advertising and its nuances to help you pinpoint your ideal audience and gain a ten-fold return on your investment.Now in its third edition, Ultimate Guide to Facebook Advertising takes you further than Facebook itself by exploring what happens before customers click on your ads ... [Read More]

• ASIN: 159918611X
• ASIN: 159918611X
• ISBN: 159918611X
• Manufacturer: Entrepreneur Press

Outrageous Advertising That's Outrageously Successful: Created for the 99% of Small Business Owners Who Are Dissatisfied with the Results They Get

When a sprinkler malfunctioned at a Baltimore menswear store, three inches of water sat on the floor and much of the merchandise was wet. The owner, the author of this book, could have done the normal thing and sell the wet merchandise to a Jobber--a business that buys damaged goods in bulk for cheap. Instead, he did the OUTRAGEOUS thing--he advertised in a very OUTRAGEOUS way which resulted in receiving much more than he would have received from the Jobber. It was easy. Here is an OUTRAGEOUS idea--it's easy to make a lot of money from advertising. That's right, easy money! This book, OUTRAGE... [Read More]

• ASIN: 0982379307
• ASIN: 0982379307
• ISBN: 0982379307
• Manufacturer: Morgan James Publishing

GQSC Desktop Ultra-Thin Calculator,Creative Office Advertising Campaign Business Gift Solar Energy Calculator,Suitable for Home School Office Calculator/Quantity 2/18.511cm

Product Type: Arithmetic CalculatorColor: white calculatorNet weight: about 0.2kgSpecification: 18.5*11cmAdapter battery: solar energyApplicable gifts occasions: opening ceremony, advertising promotion, festivals, trade fairs, public relations planningmaterial: plasticWhether with voice function: No★ 1-2 days delivery, 15-25 days to arrive, if you have any questions about the product, please contact us in time, we will solve any problems related to the product in time!

• ASIN: B07S51LLF5
• ASIN: B07S51LLF5
• Brand: GQSC
• Size: 18.5*11cm
• Manufacturer: GQSC

Mastering Amazon Ads: An Author's Guide

Find Readers. Build your brand. Change your life. Mastering Amazon Ads will let you reach your goals. You'll learn what it takes to understand how to manage your ad dollars to maximize your return-on-investment. Whether you're an Indie author self-publishing for the first time or an experienced author working on your book marketing skills, this book will help you build an advertising and marketing plan that will find readers and end up selling lots of books. Learn how to: - run ads - manage ads - analyze ads - optimize your description for improved conversions - build a long-term plan This boo... [Read More]

• ASIN: 1942810156
• ASIN: 1942810156
• ISBN: 1942810156
• Manufacturer: Brian Meeks

The Art of Advertising: CEOs from Mullen Advertising, Marc USA, Euro RSCG & More on Generating Creative Campaigns & Building Successful Brands (Inside the Minds Series)

Inside the Minds: The Art of Advertising is the most authoritative book ever written on the essentials behind building successful brands and implementing creative communications solutions. This title features the founders, presidents and CEOs from some of the country's leading advertising agencies, who have each contributed chapters akin to objective, experience-related white papers or essays on the core issues surrounding success in such a competitive market. In an over-arching as wel as in-depth presentation of the fundamentals, authors articulate the unspoken rules and the important issues ... [Read More]

• ASIN: 1587622319
• ASIN: 1587622319
• ISBN: 1587622319
• Manufacturer: Aspatore Books

Brand Slam: An In-Depth Look at the Remarkable Concepts and Creative Teams Behind Some of the World's Most Ingenious Brand Recognition Campaigns

A wake-up call for CEOs and product managers alike, Delano debunks overwrought strategic planning and loads your bases for the chance at a brand slam hit out of the marketing ballpark. Case studies and personal experience round out this remarkable call to action.

• ASIN: 0867308478
• ASIN: 0867308478
• ISBN: 0867308478
• Brand: Brand: Lebhar-Friedman
• Manufacturer: Lebhar-Friedman

Visual Marketing: 99 Proven Ways for Small Businesses to Market with Images and Design

Effective creative strategies and campaigns for business owners or marketers Whether it's on the Web, in a book, or live in-person, the most effective solutions are those that unexpectedly grab our attention. David Langton and Anita Campbell identify eye-catching and thought-provoking marketing and PR tips, ideas, and creative "stunts." This compendium of winning ideas will inspire small business leaders, creative professionals, and students. Award-winning visual communication designer David Langton has worked for a range of businesses from Fortune 500 leaders to small businesses. Anita Campbe... [Read More]

• ASIN: 1118035674
• ASIN: 1118035674
• ISBN: 9781118035672
• Manufacturer: Wiley

SIDONKU Canvas Tote Bag Blue Abstract Nautical Advertise Beach Beautiful Best Creative Day Durable Reusable Shopping Shoulder Grocery Bag

High quailty and durable canvas Bags. Can use as Shoulder Bags, Handbags, Tote Bags and Shopping Bag.Roomy enough to put your daily necessories.Due to differences between monitor displays, actual color may vary slightly from image.Please

• UPC: 698012367

The Best Digital Marketing Campaigns in the World : Mastering the Art of Customer Engagement

The authors of "Understanding Digital Marketing" present an overview of the global industry and highlight a selection of the best digital marketing campaigns in the world chosen by a panel of

• UPC: 13995574

KDAGR Blue Abstract Nautical Advertise Beach Beautiful Best Creative Day Dream Garden Flag Decorative Flag House Banner 12x18 inch

Made out of high quality fabric.Only the Flag, Without Flagpole.Features a sleeve on top for inserting a flag pole.Weatherproof and fade resistant fabric will not fray after continued

• UPC: 776560605

LADDKE Blue Abstract Nautical Advertise Beach Beautiful Best Creative Day Dream Garden Flag Decorative Flag House Banner 28x40 inch

Material: Polyester Fabric.Flag pole not included.Machine washable in cold, dries quickly on tumble dry low temperature.This seasonal garden flags set is excellent holiday celebration gift, birthday

• UPC: 834207375

The Best Digital Marketing Campaigns in the World II

With the enormous growth of the internet and social media sites, digital marketing is now worth more per annum than print advertising in the US. Social network advertising spending is expected to increase to a

• UPC: 25790214

The History of Francis-Eugene Prince of Savoy, ... Containing, the Military Transactions of Above Thirty Campaigns, Made by His Serene Highness in Hungary, Itlay, Germany, and the Low-Countries. ... the Whole Compiled from the Best Authorities,

The History of Francis-Eugene Prince of Savoy, ... Containing, the Military Transactions of Above Thirty Campaigns, Made by His Serene Highness in

• UPC: 770920153

Brains Behind Great Ad Campaigns : Creative Collaboration Between Copywriters and Art Directors

Catch an inside look at the advertising creative process. Discover how teams collaborate at major agencies to create unforgettable campaigns like the Budweiser 'Clydesdale and Dalmatian' spots, the 'PEDIGREE' Adoption Drive' program, or the breakthrough

• UPC: 10922251

Brains Behind Great Ad Campaigns : Creative Collaboration Between Copywriters and Art Directors

Catch an inside look at the advertising creative process. Discover how teams collaborate at major agencies to create unforgettable campaigns like the Budweiser "Clydesdale and Dalmatian" spots, the "PEDIGREE(R) Adoption Drive" program, or the breakthrough

• UPC: 839661146

Creative Advertising : Ideas and Techniques from the World's Best Campaigns

• UPC: 193321053231
• Category: Nonfiction
• Price: 4 USD

Creative Advertising : Ideas and Techniques from the World's Best Campaigns, ...

• UPC: 383327122574
• Category: Nonfiction
• Price: 40 USD

Creative Advertising: Ideas and Techniques from the World's Best Campaigns by Ma

• UPC: 381997733529
• Category: Nonfiction
• Price: 40 USD

CREATIVE ADVERTISING Ideas and Techniques from the World's Best Campaigns 2002

• UPC: 254251980610
• Category: Nonfiction
• Price: 29 USD

Creative Advertising: Ideas and Techniques from the World's Best Campaigns, Mari

• UPC: 333484644535
• Category: Non-Fiction
• Price: 7 GBP

Creative Advertising : Ideas and Techniques from the World's Best Campaigns

• UPC: 303492951124
• Category: Non-Fiction
• Price: 7 GBP

Creative Advertising Ideas and Techniques from the Worlds Best Campaigns

• UPC: 254512777122
• Category: Non-Fiction
• Price: 22 GBP

Creative Advertising : Ideas and Techniques from the World's Best Campaigns, ...

• UPC: 383319471489
• Category: Non-Fiction
• Price: 31 GBP

Creative Advertising : Ideas and Techniques from the World's Best Campaigns

• UPC: 303401611825
• Category: Non-Fiction
• Price: 2 GBP

Creative Advertising : Ideas and Techniques from the World's Best Campaigns, ...

• UPC: 401992935504
• Category: Non-Fiction
• Price: 31 GBP