WARNING: Do Not Read This Book If You Hate MoneyTo build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done.In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares. With it you'll be able to map out ... [Read More]
Social media sites, like Facebook, Twitter, LinkedIn, Youtube, Google Plus, Pinterest and Instagram are the new trend of the Internet. They opened new possibilities for communication and they improved the way people connect and share. But as you know, a business thrives where people thrive. Having realized the large number of people that login to social media sites on a daily basis, Internet marketers found a new marketing channel for their online businesses. Today, social media sites are no longer just an ingenious way for people to meet, connect, and share. They are now also one of the most ... [Read More]
Discover the secrets of world-class leadership! When it comes to refined service and exquisite hospitality, one name stands high above the rest: The Ritz-Carlton Hotel Company. With ceaseless attention to every luxurious detail, the company has set the bar for creating memorable customer experiences in world-class settings. Now, for the first time, the leadership secrets behind the company's extraordinary success are revealed. The New Gold Standard takes you on an exclusive tour behind the scenes of The Ritz-Carlton Hotel Company. Granted unprecedented access to the company's executives, staff... [Read More]
If there’s anyone who can prevent a bar or restaurant from going belly up, it’s Jon Taffer. Widely considered the greatest authority in the food and beverage, hotel, and hospitality industries, he runs the biggest trade show in the business and has turned around nearly 1,000 bars and at least that many restaurants.As host and co-producer of Spike TV’s Bar Rescue, a documentary-style series, Taffer gives struggling bars one last chance to succeed with a mixture of business acumen and tough love. Now he’s offering his no-nonsense strategy for eliciting just the right emotional reactions ... [Read More]
Exceeding expectations rather than simply satisfying them is the cornerstone of the Disney approach to customer service. Now, in honor of the tenth anniversary of the original Be Our Guest, Disney Institute, which specializes in helping professionals see new possibilities through concepts not found in the typical workplace, is revealing even more of the business behind the magic of quality service. During the last twenty-five years, thousands of professionals from more than thirty-five countries and more than forty industries have attended business programs at Disney Institute and learned how ... [Read More]
This series of fifteen books - The Food Service Professional Guide TO Series from the editors of the Food Service Professional magazine are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast-to-read, easy to understand and will take the mystery out of the subject. The information is boiled down to the essence. They are filled to the brim with up to dat... [Read More]
How to make money as an Instagram InfluencerStep by step guide to grow and monetize your Instagram accountLearn how to use Instagram to get noticed, get partnerships, work remotely and get paid!Instagram is one of the most powerful Social Media platforms available so why not take advantage of that and make money with it?In this book, we are going to explain you the most efficient methods you can use to start your Instagram business and how to monetize your Instagram account as an Instagram Influencer.We will guide you from the start with tips on how to grow your Instagram account and how to pr... [Read More]
#1 New York Times Bestseller “Significant...The book is both instructive and surprisingly moving.” —The New York Times Ray Dalio, one of the world’s most successful investors and entrepreneurs, shares the unconventional principles that he’s developed, refined, and used over the past forty years to create unique results in both life and business—and which any person or organization can adopt to help achieve their goals.In 1975, Ray Dalio founded an investment firm, Bridgewater Associates, out of his two-bedroom apartment in New York City. Forty years later, Bridgewater has made mor... [Read More]
The only reporter present at the mythic Paris Tasting of 1976—a blind tasting where a panel of esteemed French judges chose upstart California wines over France’s best—for the first time introduces the eccentric American winemakers and records the tremendous aftershocks of this historic event that changed forever the world of wine.The Paris Tasting of 1976 will forever be remembered as the landmark event that transformed the wine industry. At this legendary contest—a blind tasting—a panel of top French wine experts shocked the industry by choosing unknown California wines over France... [Read More]
This book reveals the biggest secret to network marketing success: duplication. If you want to succeed in network marketing, you've not only got to be personally successful: you've got to be able to duplicate your success in the people you recruit, and they've got to be able to duplicate it in others. Unfortunately many network marketers fail because they try to duplicate things that depend on your personality or your personal aptitudes and skills. For instance, you can't teach an introvert to be an extrovert, which is the problem with the "three-foot rule". In order to be able to duplicate yo... [Read More]
In this pioneering guide, two business authorities introduce the new discipline of Service Design and reveal why trying new strategies for pleasing customers isn’t enough to differentiate your business—it needs to be designed for service from the ground up.Woo, Wow, and Win reveals the importance of designing your company around service, and offers clear, practical strategies based on the idea that the design of services is markedly different than manufacturing. Bestselling authors and business experts Thomas A. Stewart and Patricia O’Connell contend that most companies, both digital and... [Read More]
A true networking guide for the 21st century, BrandON Miltsch's Networking on UBER Steroids provides the sort of networking advice that business people need in this rapidly changing landscape. BrandON shares the secrets to his networking success and teaches you how to leverage social media along with traditional methods to get in front of the people that actually matter. Written by an influencer for people ready to influence, Networking on UBER Steroids is that extra little push you need to beef up your networking game.
This series of fifteen books - The Food Service Professional Guide TO Series from the editors of the Food Service Professional magazine are the best and most comprehensive books for serious food service operators available today. These step-by-step guides on a specific management subject range from finding a great site for your new restaurant to how to train your wait staff and literally everything in between. They are easy and fast-to-read, easy to understand and will take the mystery out of the subject. The information is boiled down to the essence. They are filled to the brim with up to dat... [Read More]
A metaphysical interpretation of the New Testament, which teaches oneness as the only truth, and surrender (or letting go) as the practice that leads to spiritual enlightenment. NTI stresses the importance of willingness, acceptance, gratitude, mind-watching and trust on the path of enlightenment while teaching the reader to let go of unworthiness, fear, guilt and false (or separation-based) thinking. NTI has been described as a love letter and as a loving approach to letting go of the ego. Following on from the strength of A Course in Miracles NTI teaches us how to experience the oneness of G... [Read More]
If you are an owner or manager of a small hotel B&B Restaurant with Rooms Inn or other guest accommodation this book is packed with ideas and tips for business success. Practical sales & marketing
Practical Sales and Marketing ideas, actions, and tips that you can use to increase spend per head, occupancy, and profit for your small hotel, B&B, or guest accommodation. Attract the guests you want using traditional
Social Media Marketing and Passive Income Mastery: A Complete Digital Advertising Guide Including Facebook, Instagram, Google SEO & Youtube! Best
Are you tired of the guides that try to teach you about the "Passive Income" myth? Do you want learn to Set Up a Real Business model that let you make money in the Right
Everyday Book Marketing will guide you on the journey from Writer to Marketing Pro, offering essential marketing tools along the way-including such book promotion basics as how to schedule a book tour and how to
Energetic, inspiring, and filled with concrete strategies, tactics, templates, and tools, Newman's guide shows readers how to stop "marketing by accident" and start outsmarting, out-positioning, and out-executing the
Businesses come and go and there are plenty of reasons for their success or failure, but the ones that thrive almost always have one thing in common: they are good marketers. What does that mean?
The Dynamics of Marketing of Star Hotels is a Scholarly work in the field of Tourism Administration in general and Hotel Marketing in particular. This research work is based on products services and marketing strategies
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