Virgin Snow is a violet-tinted toner specifically designed for use on hair that is already lightened to the lightest possible shade. Bleaching your hair can leave it looking brassy, but this ultra-gentle cream-based toner magically neutralizes the yellow tones, and will give it a white appearance. Use Virgin Snow to create a cool-toned canvas that can give you better results before dyeing bright colors. Looking to simply brighten your blonde? Use Virgin Snow every couple of weeks to keep your blonde strands brilliant (bonus, this doubles as a conditioning mask).Virgin Snow when applied to pre-... [Read More]
The Amplified formula is a semi-permanent hair color that lasts 30% longer than our High Voltage Classic color!This stronger and longer-lasting formula is available in many of our best selling shades.GUILT-FREE GLAMOUR!Virgin Snow is a violet-tinted toner specifically designed for use on hair that is already lightened to the lightest possible shade. Bleaching your hair can leave it looking brassy, but this ultra-gentle cream-based toner magically neutralizes the yellow tones, and will give it a white appearance. Use Virgin Snow to create a cool-toned canvas that can give you better results bef... [Read More]
La Riché Ltd have been established since 1981 - La Riché launched the first ever Directions Hair Colour in the UK. At the height of the fashion explosion these unique tubs of colour rocketed and have been supporting fashion trends and styles worldwide ever since, even landing themselves on many celebrity heads on the way. With no ammonia, peroxide or PPD and a strict in house 'no animal testing' policy - Directions Semi Permanent Hair Colour is not only the best fashion shade of choice, it's also the safer way to colour. To sit alongside Directions La Riché also have a whole range of compli... [Read More]
Get your hair back to its brilliant best, banish brassiness and say hello to shimmering silver tones and revitalized hair. B Uniq Purple Hair Mask ideal for natural and color-treated blonde and highlighted hair to reduce brassy discoloration and neutralize unwanted yellow tones. The ultra-pigmented mask is specially formulated for light hair shades; the violet-tone formulation enhances blonde, platinum, white, silver and grey coloring. B Uniq hair mask effectively tones blonde hair, removing brassiness and unsightly yellow or golden hues while simultaneously conditioning the hair. The deep con... [Read More]
With Feria, what you see is the shimmer. Multi-Faceted shimmering color with 3X highlights delivers intensified, brilliant results. Inspired by cutting-edge fashion, Feria's prismatic color spectrum is custom-blended by L'Oreal master colorists for bold, head-turning shades – no appointment necessary. The revolutionary Power Shimmer Conditioner hydrates and conditions week after week so hair is never wrecked or ravaged.
Directions Hair Colour - White Toner La Riche Directions Hair Dye comes in a range of vibrant and exciting colours. For best results on virgin or untreated hair presoftening the hair will allow the hair colour to penetrate the hair better. All La Riche Directions colours can be mixed with each other so to create your own unique shade. Directions will take longer and faster on chemically treated hair e.g permed or bleached. Directions is not a permanent hair dye. 1. Shampoo the hair with a PH acid balanced shampoo this will give the hair the correct acid balance allowing La Riche Direction... [Read More]
Color while you cleanse! Keracolor Color + Clenditioner is a non-lather conditioning cleanser designed to instantly infuse color into hair with every wash. Add stunning hues, maintain vibrancy and kick up your color between salon visits. Keracolor products are Keratin based to promote strength, shine and softness. Their motto is 'do no harm', so they're products are vegan and never tested on animals. Sulfate and paraben free! Depending on the Keracolor Color + Clenditioner tone you choose and condition of hair prior to use, results will last 10-15 shampoos. The lighter the hair the more vibran... [Read More]
Arctic Fox was formulated to create beautiful, vibrant hair colors while minimizing the potential negative effects of semi-permanent hair dyes. Arctic Fox is made only with safe, high-quality Vegan ingredients. We are proud to say "Made in USA." Arctic Fox hair dyes are semi-permanent hair colors that are made only from vegan ingredients with no animal by-products. There are no harmful chemicals in Arctic Fox hair dye that damage the hair like chemical based hair colors. Made non-alkaline and peroxide free, Arctic Fox hair dyes are gentle for frequent use and actually conditions your hair as i... [Read More]
Stay Blonder, Longer.Lackluster shades can dull even the most perfect platinum, white, silver, and gray color treatments. Finally, kiss yellow, orange, brassy, and brunette tones goodbye with Sarah K! The So Blonde Platinum Mask makes way for nothing but brilliant, blonde color, full of dimension and health. It's your all-in-one hair moisturizer, hair lightener, hair detangler, and split end treatment for platinum blonde hair!Bleach is Strong, but So Blonde is Stronger.Sarah K created the So Blonde line to extend the life of color-treated blonde hair, whether you boast an ashen blonde look or ... [Read More]
Frustrated by brassy, yellowing, funky looking hair? Get back that PURE blonde, grey or silver with Get Back Gorgeous brassiness removing shampoo for beautiful hair. You’ll feel 100% satisfied or your money back – no questions asked. So go ahead, click add to cart now and discover the secret to keeping hair fresh and beautiful without weekly trips to the salon. NOTHING ELSE LIKE IT – UV & ENVIRONMENTAL PROTECTION What’s the point of enhancing your beauty with the perfect “true to you” hair color, if you have to wear a hat? Get Back Gorgeous leverages the power of UV Protective Phot... [Read More]
ChromaSilk VIVIDS are the most vibrant, long-lasting colors available anywhere. These Semi-permanent colors and are applied directly to clean, dry, pre-lightened hair and is not mixed with any developer. Ten pulsating shades including: Silver, Yellow, Orange, Red, Purple, Pink, Magenta, Violet, Green, Blue and Wild Orchid
Revitalize your color, banish brassiness and yellow tones to get your hair back to looking its best. Feel like your hair is salon fresh with every wash with ultra-pigmented silver shampoo.Specially formulated for blonde hair tones; enhances blonde, platinum and silver coloring by depositing violet pigments onto the hair to counteract yellow tones. Suitable for all types of blonde hair - from natural color to highlighted and bleached hair, silver shampoo reduces brassy discoloration and yellow tones caused by environmental pollutants. Silver shampoo can also be used on grey hair for a silvery b... [Read More]
Explore the many benefits our WOW 10-in-1 Miracle Apple Cider Vinegar Mist Tonic can offer for both your skin and hair. Gentle, cleansing and proactive anti-acne mist to get clear, soft, and supple skin when
Give yourself the look and style that you've always wanted with this Wella Color Charm Permanent Liquid Hair Toner Lightest Ash Blonde [T18]. It is an ideal way to create pure double-process blonde hair color
Our Natural Rose Water Toner is made from natural Moroccan rose petals, some of the finest in the world! Rosa Demescena or Demescene Roses have the reputation of distilling into the most sought after Rose
Brilliant Silver White Hair TonerFor Blonde & Grey HairRemoves yellow Brassy TonesAdds Shine and SoftnessVegan, Cruelty Free - Safe for Use on PetsSize: 15 ml bottle, BoxedOnly a Few Drops Needed to Achieve Desired Shine/Color
Wella Color Charm Toners are ideal to create pure double-process blonde hair color results. These toners remove remaining "brass" for perfect blondes every time. Pale Ash Blonde Permanent Liquid Hair Toner with Economical 1:2 Mix
Wella Color Charm Permanent Liquid Hair Toner with liquifuse technology is ideal for creating pure double process blonde hair color results. Features liquifuse technology Gentle, extra mild toner Evenly pre-lightens
Nurturing the next generation of hairdressers, salons and style through endless vision, product innovation, comprehensive training and industry-acclaimed creative platforms, Wella is taking our passion with hair to unprecedented heights.Give hair a shining future, together
Mehron Hair White color is used by the Makeup Artists of the Entertainment Industry to achieve a natural aging look in performer's hair. Mehron Hair White color is formulated to be a safe non-toxic hair
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