Email marketing’s power is matched only by how incredibly misunderstood it is.Email Marketing Rules demystifies this vital channel, taking you step by step through 150 best practices, providing extensive tactical checklists, and giving you strategic frameworks for long-term success.Updated and greatly expanded, the 3rd Edition of Email Marketing Rules will help you…Set the right program goals by understanding “deep metrics” and properly interpreting campaign, channel, and subscriber metricsBuild high-performance lists by identifying valuable subscriber acquisition sources, using approp... [Read More]
Writing copy that sells without seeming “salesy” can be tough, but is an essential business skill. How To Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash – including copywriters, freelancers, and entrepreneurs. Inside, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail. You'll also discover: The universal hidden structure behind all persuasive copy. How to avoid the most common copywriting mistakes. A simple... [Read More]
WARNING: Do Not Read This Book If You Hate MoneyTo build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done.In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares. With it you'll be able to map out ... [Read More]
Learn the advanced email marketing strategy and tactics that grow your business, and your career! Today only, get this bestseller for a special price. Get the most out of your email marketing campaigns. Learn how to grow your email list, create valuable targeted messaging, and produce measureable results with popular email marketing platforms. Here Is A Preview Of What You'll Read... What is Email Marketing?Email Marketing Vs Social Media MarketingDesign a NewsletterEstablish a Strong Bond with Your Subscribers Cheapest and Effective Advertising TechniqueTargeting the Right PeopleMake Money ... [Read More]
WARNING: The Halbert Copywriting Method Part III is not a complete course on copywriting but... this short book is the best source on editing sales copy ever created and critical to making more money in direct marketing. All the top copywriting courses say it over and over.The power in your marketing comes from understanding your buyers but... All the professionalism comes from polishing your copy to the point buyers can’t stop reading/listening to your sales message until they have an uncontrollable urge to buy. Nobody has ever covered the subject of editing copy to the degree outlined in t... [Read More]
Let’s not mince words here: most business writing is tedious, pompous and bereft of the tiniest sliver of personality.It’s near impossible for customers to cut through the “innovative solutions” and “passion for customer service,” and find out who can actually give them what they need.For the business owner who’s willing to do something different, though, it represents a major – and inexpensive – competitive advantage.May I Have Your Attention, Please? lays out 12 simple principles that allow business owners – even those with no writing experience – to attract and enchant... [Read More]
Finding and landing freelance writing work is not easy. It requires a great deal of hustle, determination and the ability to handle rejection well. Fortunately, there’s a faster and simpler way to prospect for clients using nothing but email. This method is perfect if you don't really enjoy prospecting. Or if you just don't have the time (or the motivation) to keep up with the latest marketing fads. It's called "warm email prospecting." And in this nuts-and-bolts guide, freelance copywriter and business-building coach Ed Gandia will show you how to use this simple, proven and underused appr... [Read More]
Learn how to get what you want....Learn how to increase conversion rates on anything....Learn how to make it easier to write anything (using formulas and mind-hacks). The information in this book has turned keystrokes from my fingers, into millions of dollars in sales. Some of the concepts inside have been able to turn a poor man, into a rich man, by simply re-arranging some words on a page. This is an incredibly short book (about 54 pages) that you can read in one sitting. If this book gives you even one tip that increases the performance of your writing....(and keep in mind, writing is a sk... [Read More]
"YOU CAN LAUGH AT MONEY WORRIES --- IF YOU ACQUIRE THE COPYWRITING TECHNIQUES FROM THIS BOOK"This copywriting book contains all the essential elements that must exist in an effective sales letter, to pull in money or get the call to action you want from the prospects.This could be to subscribe to your list, share your content, or even buy it now!This book is targetted for beginning copywriting students and the entrepreneur or business owners who want to get better results through effective copywriting skills and best practices. Especially now that marketing happens a lot in social media, email... [Read More]
This book you’re checking out is for both novice and seasoned online-marketer alike.I don’t care if you couldn’t sell a life jacket to a drowning man.But no matter.Because If you simply apply the sales insights contained in this book, you’ll be well on your way to making your first big bundle of sales online.Are you an experienced marketer?Great.Then by following these sales secrets your sales will consistently increase like the bank account of Bill Cosby’s lawyer.Listen, in the same way that exercising and eating better will improve your health, applying these sales secrets will imp... [Read More]
In spite of the fact that email deliverability has become more difficult, emailing your list can still be a very potent and effective marketing tool. Be that as it may, the use of “best practices” will help ensure that every email stands the best chance of hitting its intended mark. Accordingly, what follows is a checklist designed to be used before sending any email.Use it yourself or provide this list to whoever sends your email. Some of these suggestions may seem like common sense, but I found this list to be very useful, ensuring that nothing is forgotten.
Does This sound like you?I've go the basics, but how do I make my emails stand out.?What do I say to make myself sound more credible?How do I get more sign ups?We were all there once and eventually found the answerImagine being able to gain instant credibility with your email subscribers! That would seem IMPOSSIBLE right? Not at ALL! This is very achievable and gaining credibility only takes a few steps.I will show you the tips and tricks you need for every step of the email marketing process. From creating an email list to writing the actual email all the way up to the moment you ... [Read More]
Thriving from A to Z provides you with 26 best practices proven to help you learn, grow, and succeed. The essential best practices, valuable implementation tips, and engaging reflection activities help you build resilience and
Christian leaders, by definition, are called to follow a different set of leadership principles than other leaders follow. But what are they, and how do Christian leaders follow them? In Heroic Leadership, Jesuit-seminarian-turned-investment-banker Chris Lowney
"The ultimate guide for all management, personal, and executive assistants and secretaries, The Definitive Personal Assistant and Secretarial Handbook places specific emphasis on career development, providing guidance and advice on career advancement. Author Sue France
This practical and provocative guide provides the strategies and tactics used by organizations committed to implementing diversity from the top down. Focusing on the necessity for a strategic change initiative, Loden discusses: how to position
The first reference to bring scientifically proven approaches to the practice of personal and executive coaching The Evidence Based Coaching Handbook applies recent behavioral science research to executive and personal coaching, bringing multiple disciplines to
Empower Your Investing--Adopting Best Practices From John Templeton, Peter Lynch, and Warren Buffett integrates lasting insights from master investors built upon case studies of their winning stocks into an investment process that has a proven
If you want to discover how to close sales using the absolute best practice (one that's non-pushy, flexible, natural & easy to learn) then read this book.Author James Muir shares unique insights on how 'closing
"This book explains how organizations built up bad habits, identifies which ones masquerade as "best practices," and suggests alternatives that can contribute to winning in the marketplace. With a focus on optimism and empowerment, it
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