• Market-Based Management (6th Edition)

    @font-face { : "Times New Roman"; }@font-face { : "Arial"; }@font-face { : "Verdana"; }@font-face { : "Garamond"; }p.MsoNormal, li.MsoNormal, div.MsoNormal { margin: 0in 0in 0.0001pt; : 12pt; : Courier; }table.MsoNormalTable { : 10pt; : "Times New Roman"; }div.Section1 { page: Section1; } Measuring performance and profitability in marketing is becoming more and more important in the business world. Best focuses on marketing performance, and profitability, and the role marketing strategies play in building the profits of a business. This edition further builds on the metrics and analytics fo... [Read More]

    • ASIN: 0130387754
    • ASIN: 0130387754
    • ISBN: 9780130387752
    • Brand: Prentice Hall
    • Manufacturer: Pearson

  • Market-Based Management (5th Edition)

    This unique book is built around a performance orientation and the belief that real learning occurs only with the application of knowledge. It emphasizes market-based management–with a focus on the linkages between marketing strategy and profitability, and provides a systematic method for learners to evaluate the profit impact of a marketing strategy. Coverage that goes beyond marketing fundamentals features a three-fold integration of market-driven strategy, customer satisfaction, and profitable growth–giving readers the tools and techniques for delivering higher levels of customer... [Read More]

    • ASIN: 0132336537
    • ASIN: 0132336537
    • ISBN: 0132336537
    • Manufacturer: Pearson

  • Market-Based Management by Best, Roger [Prentice Hall, 2012] (Paperback) 6th Edition [ Paperback ]

    Market-Based Management by Best, Roger [Prentice Hall, 2012] (Paperback) 6th Edition [ Paperback ]

    • ASIN: B00LQGB5CO
    • ASIN: B00LQGB5CO
    • Manufacturer: Prentice Hall,2012

  • Market-Based Management by Roger Best (2013-07-17)


    • ASIN: B01K932EBA
    • ASIN: B01K932EBA
    • Manufacturer: Roger Best

  • [ Market-Based Management: Strategies for Growing Customer Value and Profitability [ MARKET-BASED MANAGEMENT: STRATEGIES FOR GROWING CUSTOMER VALUE AND PROFITABILITY ] By Best, Roger J ( Author )Jan-09-2012 Paperback


    • ASIN: B00D5FEVES
    • ASIN: B00D5FEVES
    • Manufacturer: Prentice Hall

  • Marketing Research

    In Marketing Research, 10th Edition, authors Carl McDaniel and Roger Gates share their industry experience to teach students how to make critical business decisions through the study of market research. Designed for marketing research courses, the authors' practical, applications-based approach features Real Data, Real People, and Real Research, to prepare students to conduct and use market research for future careers in business. Co-author Roger Gates, President of DSS Research, infuses the text with a practitioner perspective, helping students learn how to use marketing research through a pr... [Read More]

    • ASIN: 1118808843
    • ASIN: 1118808843
    • ISBN: 9781118808849
    • Manufacturer: Wiley

  • Expect the Unexpected or You Won't Find It: A Creativity Tool Based on the Ancient Wisdom of Heraclitus

    Open your mind with the creative enigmas of Heraclitus. These innovation strategies--from "You Can't Step in the Same River Twice" to "Dogs Bark at What They Don't Understand"--are as relevant today as they were 2,500 years ago when this provocative Greek philosopher wrote them. Roger von Oech breathes fresh life into these ancient ideas to produce a treasury of useful creativity insights including "Appreciate Turbulence," "Practice Forgetting," "Ask a Fool," "See the Obvious," "Connect the Unconnected," "Find a Pattern," "Use What's Not There," and "Reverse Assumptions." Whether you read it f... [Read More]

    • ASIN: 1576752275
    • ASIN: 1576752275
    • ISBN: 1576752275
    • Brand: Brand: Berrett-Koehler Publishers
    • Manufacturer: Berrett-Koehler Publishers

  • Rock Retirement: A Simple Guide to Help You Take Control and be More Optimistic About the Future

    Rock Retirement offers inspirational advice on how to enjoy the journey to retirement to its fullest. Traditional retirement advice usually boils down to saving more, sacrificing more, and settling for less. This approach makes people dependent on systems outside their control, such as the market, economy, and investment returns. The result: people lose power over determining their life. What sets Rock Retirement apart is its holistic approach to helping people take back control and act intentionally towards the life they want. It addresses the fears, hopes, and dreams that people have about r... [Read More]

    • ASIN: B075SS8V7X
    • ASIN: B075SS8V7X
    • Manufacturer: Morgan James Publishing

  • Market-Based Management: Strategies for Growing Customer Value and Profitability - Instructor's Review Copy

    May or may not be the same as actual Instructor's Manual.

    • ASIN: B00816LW16
    • ASIN: B00816LW16
    • ISBN: 013600606X
    • Manufacturer: Pearson Prentice Hall

  • [(Market-Based Management )] [Author: Roger Best] [Feb-2012]


    • ASIN: B0140D771W
    • ASIN: B0140D771W
    • Manufacturer: Prentice Hall

  • How to Sell Houses without Selling Your Soul: Nationally Ranked Broker Shares Her Path from Part Time Agent to Selling 250 Homes a Year

    "If you're tired of the pushy salesperson approach to real estate, How to Sell Houses Without Selling Your Soul is a breath of fresh air. Becky's path to success, focused on serving over selling, is an important message for both the seasoned agent and the entrepreneur just starting their career." --Grier Allen, President & CEO of BoomTown “Becky Babcock’s story is a great example of the keys to individual success in real estate and in life. Becky’s dedication to her clients and her commitment to quality service are the foundation of her personal success. This book shares how to make adv... [Read More]

    • ASIN: 1986160017
    • ASIN: 1986160017
    • ISBN: 1986160017
    • Manufacturer: CreateSpace Independent Publishing Platform

  • ATRILL:ACCOUNTING FINANCIAL NON-SPECIALIST _P3 & BEST:MARKET BASED MANAGEMENT _P2


    • ASIN: 087778762X
    • ASIN: 087778762X
    • ISBN: 087778762X
    • Manufacturer: Educational Technology Publications Inc,U.S.

  • Market-Based Management: Strategies for Growing Customer Value and Profitability (2nd Edition)

    Using an applied approach that focuses on market orientation, marketing strategy, and market-based management, this book details the connections between a market-driven strategy, customer-value, and profitable growth. It outlines the tools and techniques for delivering higher levels of customer satisfaction, marketing productivity and efficiency, and overall profitability and shareholder value. Contains consumer examples throughout. Market-Based Management. Market Definition Potential, and Demand. Customer Analysis and Value Creation. Market Segmentation and Segmentation Strategies. Competitor... [Read More]

    • ASIN: 0130145467
    • ASIN: 0130145467
    • ISBN: 0130145467
    • Manufacturer: Prentice Hall

  • Market-Based Management: Strategies For Growing Customer Value and Profitability, 6th ed.


    • ASIN: B013HIXTEA
    • ASIN: B013HIXTEA
    • Manufacturer: PHI

  • Market-Based Management: Strategies for Growing Customer Value and Profitability 4th Edition (Fourth Edition by Roger J. Best)


    • ASIN: B005EJC8L6
    • ASIN: B005EJC8L6

  • Studyguide for Market-Based Management : Strategies for Growing Customer Value and Profitability by Best, Roger, ISBN 9780132336536

    Studyguide for Market-Based Management: Strategies for Growing Customer Value and Profitability by Best, Roger, ISBN

    • UPC: 17733763

  • Studyguide for Market-Based Management by Best, Roger, ISBN 9780130387752

    Studyguide for Market-Based Management by Roger Best, ISBN

    • UPC: 826053372

  • Market-Based Management

    Books : Market-Based Management

    • UPC: 821007399

  • Market-Based Management by Roger Best (2012, Paperback, Revised)

    • UPC: 163791487324
    • Category: Nonfiction
    • Price: 80 USD

  • MARKET-BASED MANAGEMENT, 8th Ed by Roger Best (2012, Paperback, Revised)

    • UPC: 113792895800
    • Category: Nonfiction
    • Price: 52 USD

  • Market-Based Management~Instructors Copy 6th Edition~Roger J Best~Pearson

    • UPC: 273826728396
    • Category: School Textbooks & Study Guides
    • Price: 35 USD

  • Market-Based Management: International Version by Best, Roger

    • UPC: 254240700985
    • Category: Nonfiction
    • Price: 3 USD

  • Market-Based Management by Roger Best

    • UPC: 232028579349
    • Category: Nonfiction
    • Price: 22 USD

  • MARKET-BASED MANAGEMENT BY ROGER BEST (SIXTH EDITION) - SPIRAL BOUND

    • UPC: 153560185242
    • Category: Nonfiction
    • Price: 44 USD

  • Market-Based Management by Roger Best (2012, Paperback) 6th Edition

    • UPC: 254263735910
    • Category: Nonfiction
    • Price: 89 USD

  • Market Based Management 4th Economy Edition by Roger Best

    • UPC: 143179808741
    • Category: School Textbooks & Study Guides
    • Price: 7 USD

  • Market-Based Management Roger Best Sixth 6th Edition Indian Subcontinent Edition

    • UPC: 254221701698
    • Category: Adult Learning & University
    • Price: 50 USD

  • Market-Based Management by Roger Best

    • UPC: 142208508420
    • Category: Nonfiction
    • Price: 3 USD

  • Marketing Performance Metrics - Profitability Metrics

    Taking the Mystery Out of Marketing Metrics - Roger J. Best

    Marketing Performance Metrics - Market and Share Metrics